Should luxury brands stop avoiding ecommerce?

Affluent consumers have shown their interest in buying goods online, but many luxury brands have been hesitant to embrace ecommerce as part of their retail strategy.



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Rita Gunther McGrath: The End of Competitive Advantages Podcast Review

Episode Synopsis: In this episode, she discusses the evolution of companies buil...

The End of Competitive Advantage!

January 6, 2020

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