top of page
Holding Electronic Gadget

Lean Startup Methodology

Introductory Description

An approach to launching new businesses or products by iteratively building, measuring, and learning.

Detailed Description

A systematic, customer-focused methodology for developing and launching new products or businesses by rapidly testing hypotheses, validating assumptions, and iterating on the basis of real-world feedback.

Thought Leaders on the Topic

Eric Ries

Original Sources or Resources for Further Reading

The Lean Startup

Detailed Insight

Key Insights

Mobile Phone

Growth & Business Design

When it comes to growth, misunderstanding or misalignment can lead to detrimental outcomes, including resource waste, market misalignment, and stunted growth. By contrast, having a shared language and clear definitions can cut through ambiguity, foster collaboration, and boost the effectiveness of strategic decisions.


Embrace the power of shared language and understanding to drive more rapid, aligned, and effective execution and implementation. This is your key to outcompeting in your chosen market.


This library will further strengthen your understanding, allowing you to dive deeper into the intricacies of growth, and facilitating more nuanced conversations within your teams. 

Holding Electronic Gadget
bottom of page