Data-Driven Strategy & Positioning
Design, grow, de-risk and support your ventures and innovation programs.
1. Enabling data-driven decision making for Boards & the C-Suite
2. Better resource allocation for Investors and Portfolio Management
3. Reducing unnecessary strategy risk for Innovation systems, startup accelerators and Corporate Innovation Teams
4. Improving competitiveness, getting to product-market fit and profitability for Business Owners and Leaders
Tackling complex challenges at various stages of company lifecycle
Product Strategy advisory based on finding shortlist of most unmet needs
Business & Strategy Experimentation to define core launch segment, messaging, vp, channel and model fits
GTM testing and execution
Set up and management of RevOps, Full-funnel marketing and Marketing Automation
Engagement and Retention strategy towards initial monetization
Root cause analysis & Business Model Design
Product-Market Fit Testing & Job Map Design for Product Roadmapping: Prioritization, sequencing and dependency finding for options
CAC range and payback period estimation for unit economics
Crossing the chasm: Acquiring
Causality & Brandspace:
Leading Innovation in Venture Building for ASEAN
We take a first principles approach to the real-time validation of product market fit and go to market strategy.
We bring the C-suite a rapid and robust approach to develop product-market fit, before or after launch.
Based on experiences leading ASEAN Innovation and digital transformation at a Big 4 consultancy; developing Business Design and Digital Transformation IP with Innovation Centers in San Francisco, Japan, London & Dubai; Supporting new Business Model Design for a global tech giant and leading strategy and pivots for Banks, Fintechs and two separate multi-sided marketplaces, we have assembled a toolkit focused on the needs of the C-suite when leading innovation and transformation.
Venture Building, Innovation Consultancy & Product-market Fit Testing at scale & speed
Our upcoming books on enterprise-grade innovation & venture building &
Tools for C-Suite Productivity and Alignment
Full-Service Go-To-Market & Data-enablement Solutions for startups including Experimentation, RevOps and Marketing Automation
Hands-on strategy and digital product Advisory for the C-Suite
Driving the adoption of hybrid and product-led growth in SEA