Sep 4, 2023How to Test Your Riskiest Product-Market Fit Assumptions: A Framework for SuccessTL;DR Identifying and testing the riskiest product-market fit assumptions are key to a startup's success. Using customer journey maps...
Aug 27, 2023The Hacker, Hipster, Hustler according to the Business Model CanvasTL;DR Solo and tech founders: Pay attention. Assembling a startup dream team isn't a luxury—it's a necessity for success. The Hacker,...
Aug 17, 2023Growth Hacking in 2023 Is Now "Data-Driven Growth." And It's Even Better.From Growth Hacking to Sustainable Startup Success: Analytics at the Helm TL;DR: Remember the era of tossing growth ideas randomly and...
Aug 10, 2023Demystifying ToFu Churn: How Strategic CPO-CMO Collaboration Makes the DifferenceIdentifying Core ToFu Churn Drivers “Clarity in positioning is potential retentiveness in customer experience.” It’s not just about getting
Aug 10, 2023CPO & CMO Collaboration, The Key to Addressing Funnel ChurnUnraveling CPO vs. CMO: Dive into a series exploring how their collaboration drives growth. Discover key strategies to combat churn and harn
Aug 3, 2023How complexity theory can be applied to managing wicked problems in business, government and society🎙️ We recently wrapped up an incredible event exploring the fascinating world of wicked problems and complexity. 📘 We've put together a...