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Signs that mean your brand needs help

  1. Your team suffers from analysis paralysis.

  2. Your strategy doesnt evolve to anticipate new challengers ​

  1. Your team isn't anticipating changes in the marketplace

  2. Internal arguments have no clear winner because the team does not refer to a unifying baseline aligned to guiding principlesthat align with your company vision, mission and values.

#BrandStrategy

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