Chatting on the Paris Childress Marketing Podcast

Here are some of things we discussed in this episode:

• How David brings digital transformation(DX) to large organizations

• The expanded role of the CMO & the need for them to wear the three hats of a Brand, a P&L, and an Innovation CMO

• De-siloing the C-suite to improve agility & the importance of cross-functional collaboration

• Corporate venture launching

• The greatest roadblocks in monetization for innovation in SEA

• The importance of connecting customer experience and marketing with real-time data for data-driven decision-making
  

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WHAT IS PARIS TALKS MARKETING?

Paris sits down with SaaS leaders to unpack their unique approaches to growth and marketing. Tune in for practical tips and stories behind the fastest-growing technology companies. Paris is an ex-Googler and the CEO of SaaS growth marketing agency Hop Online.